For those who would like to have pizza at this very time, but find the phone or computer-based ordering process much too time consuming, today is definitely your lucky day.
Pizza Hut is making the pizza ordering experience almost entirely devoid of needing to move your body and walk to your nearest telephone or desktop computer.
Yes, the new and improved Pizza Hut app does everything but chew the food for you.
Pizza Hut is introducing iPad and Android apps that expand on the chain’s successful iPhone appto let you order pizza from anywhere. New features of the apps, which launched Thursday, include access to the full Pizza Hut menu and limited time offers, guest checkout that lets customers order without checking in and a “most popular” items section.
In 2009, Pizza Hut released its iPhone app, and the company claims to have been the first player in the pizza segment to do so. Within three months, the app had generated more than $1 million in sales.
Since then, rivals Domino’s and Papa John’s have both released iPhone apps. But, once again, Pizza Hut claims to be ahead of the curve. The company says it’s the first major fast food delivery chain to release an iPad app.
Tressie Lieberman, senior manager of digital marketing for Pizza Hut, envisions consumers using the app when they’re watching TV at home with the device on their lap. “People like to pull out the iPad,” she says. “You don’t have to start up your computer.”
Lieberman says the introduction of the Android app is based on the “tremendous growth” in that platform.
